AI Insights · Timothy · January 2023
Top 5 Film & Television Apps Performance in Nigeria Q4 2022
Explore the performance trends of the top 5 film and television applications in Nigeria during Q4 2022, covering metrics like weekly downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 film and television apps in Nigeria showed varied performance trends across weekly downloads, revenue, and active users. Data from Sensor Tower reveals insightful metrics for Amazon Prime Video, Showmax, Netflix, AREWA24 ON DEMAND, and Shahid - ﺷﺎﻫﺪ.
Amazon Prime Video experienced fluctuations in weekly revenue, peaking at approximately $8.4K in the last week of October. Weekly downloads showed significant spikes towards the end of the quarter, reaching 9.9K in the final week of December. The app's weekly active users saw a gradual increase, peaking at around 73K in early December before slightly dropping to 68K by the end of the quarter.
Showmax had a relatively stable performance, with revenue peaking at $1.6K in mid-November and then declining to around $1K by the end of December. Weekly downloads varied, peaking at 14K in late November, while active users saw a gradual decline from roughly 203K to 177K throughout the quarter.
Netflix showed a consistent pattern in weekly downloads, peaking at 65K in mid-December. Revenue peaked at around $891 in late November. The app's active users rose steadily, starting from approximately 604K and reaching around 670K by the end of December.
AREWA24 ON DEMAND saw a gradual increase in weekly downloads, reaching 6.4K in the final week of December. Revenue peaked at $446 in late November, while active users increased from around 18K to 23K over the quarter.
Shahid - ﺷﺎﻫﺪ had minimal weekly downloads, peaking at 90 in the last week of December. Revenue saw a peak of $361 in late October. Active users remained low but showed an increase from 77 to 154 over the quarter.
For more detailed insights and data, visit Sensor Tower.